Introducing ~ f l u i d ~ the unisex scent for his/hers/theirs
When we decided to expand to home goods, we wanted to create products that were sustainably made but also reflected who we are as individuals. One thing we've always had trouble finding is a scent that was fresh & clean smelling, truly unisex and affordable. It was a challenge to find anything that checked all these boxes and didn't leave us with a massive headache at the end of the day. So we partnered with our friends at Ilera Apothecary to make a scent that was accessible, affordable, unisex and gentle on the senses.
We met with Chinonye Akunne, owner of Ilera Apothecary, to come up with our ideal scent. After an initial meeting where we narrowed down our scent profile, Chinonye ordered natural oils & scents for us to test out. We had so much fun testing out different olfactory notes, smelling how they interacted with each other, and blending different amounts to come up with the perfect concoction.
We ended up with a fresh-forward, musky & spicy yet clean scent that is truly unisex. What's so cool about scents is they smell different on everyone. They take on their own personality when they come in contact with skin. We loved how this smell blended with our skin and how it softened throughout the day.
So what ended up in the final product? Our ingredients include:
- Basil & Neroli
- Amber Musk
- Woodsage & Sea Salt
- Sunflower Oil base
Bottled into a delicate 0.5fl oz roller ball container, ~f l u i d~ is the perfect everyday fragrance for every body.
You can buy one here for $29.